How to succeed in commercial art?
I just saw a post by Fantasio (German artist and illustrator) with impressions on Exotique 5 book and some thoughts on art community/market. While I agree with his points I’ve found some things are missing. Art is a VERY subjective thing. Your success as a commercial artist highly depends on market trends, what sells and what doesn’t. Sometimes I see lame artwork that founds it’s way to covers and promoted like hell. Why it’s happen? Well, when you step into a business, forget about art (i.e. creativity, freedom of expression, quality etc.), there is no room for that. You can draw simple color dots or cut abstract holes in paper – as long as it sells, why bother?
To succeed you’ve to analyze the market and do your best to ride it’s trends overwise you’ll paint for years and get nothing in return.
True. That’s why I choose not to go the commercial wave. So I won’t forget about art, creativity, freedom, expression, quality etc. Still I need to find a way to get things done, I feel the need to share.
I try to devide my work into two ways: commercial art(work on flash game developers, as an artist-animator) and Art(with big letter «A»). Oftenly I feel, that, when I trying to insert my soul into the work, I can sell it. Clients tell me, that it is not «good» style, and thats why I have niether good feedback, no good money from it. How can I change it? I have a lot of self-project, with good ideas and plans. May be I have to grow up? Open new way? Starting developing my skills?
How to get money? Forget about soul? Shut eyes on an Art?
Woooouh. I agree with you. I feel — I can. I can take it.