How to succeed in commercial art?
I just saw a post by Fantasio (German artist and illustrator) with impressions on Exotique 5 book and some thoughts on art community/market. While I agree with his points I’ve found some things are missing. Art is a VERY subjective thing. Your success as a commercial artist highly depends on market trends, what sells and what doesn’t. Sometimes I see lame artwork that founds it’s way to covers and promoted like hell. Why it’s happen? Well, when you step into a business, forget about art (i.e. creativity, freedom of expression, quality etc.), there is no room for that. You can draw simple color dots or cut abstract holes in paper – as long as it sells, why bother?
To succeed you’ve to analyze the market and do your best to ride it’s trends overwise you’ll paint for years and get nothing in return.
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